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- Korean fashion influencers: Many Korean influencers, such as PARKMINHYE and Song of Style, have gained international recognition for their stylish outfits and fashion sense.
- Skin care routines: Korean beauty routines have become famous worldwide, with many YouTubers and influencers sharing their skin care tips and product recommendations.
Webtoons and Cartoons
- Crash Landing on You (2019) - A romantic comedy-drama starring Son Ye-jin and Hyun Bin, with a heartwarming story of love and survival.
- Vagabond (2019) - An action-romance drama starring Lee Seung-gi and Bae Suzy, with a thrilling storyline of revenge and justice.
- The Heirs of the Sun (2016) - A popular drama starring Song Joong-ki, Song Hye-kyo, and Kim Woo-bin, with a captivating story of love, friendship, and power.
Korean tech startups are already creating "Virtual YouTubers" (VTubers) who stream "18+ ASMR" with realistic digital bodies. Additionally, webtoon artists are using AI to generate "uncensored" panels for Patreon-style subscriptions.
Solo Powerhouses: Artists like IU continue to be the "Nation’s Sweetheart," known for her poetic songwriting and incredible vocal range.
5. K-Dramas: From Romance to Realism
While romance is evergreen, the "popular media" landscape has shifted toward scripts that address modern female anxieties.
Dramas